Clara Carrier Sales Babble
Posted on by Pat

How To Sell To Non-Profits with Clara Carrier #317

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | RSS

How To Sell To Non-Profits with Clara Carrier #317

Clara Carrier Sales BabbleClara Carrier  is a dynamic brand and marketing professional and founder of Breaking Through Consulting. She partners with nonprofits to advance the impact they can provide by understanding and activating their purpose for social good.  In this episode Clara patiently describes how to sell to non-profits how to identify their mission, their WHY, and the best ways you can add value, support and capacity to move their mission forward.

How To Understand Purpose

Sometimes the purpose  of the non-profit, is the mission. Other times the why is forgotten.  When selling she asks questions about the purpose and uses an assessment tool:

    • Why is this the mission?
    • Why are these people part of the mission?
    • Why these services? ,

Her goal is to give non-profits  clarity and have them sprinkle the mission in all they do. Having purpose, drives people to action.

Understand Donors to Sell to Non-Profits

Non-profits sell hope to donors. Donors have a deep desire to make a difference. Gifting of time and move provides people a bridge to contributing an impact. It could be talent, money and goods given with hopes to  make a difference to the less fortunate. Some look for status. some want the plaque. Some just desire a way they can donate. Donors see themselves as investors and want to see a return on their gift.

Seller Advice

Selling is not a one way street that benefits one side vs the other.   Non-profit leaders must become sellers themselves. When they bring a human touch to the donor, and see them as people, both can improve the world. When sellers and marketers help fulfill the non-profit mission, success is assured.

How To Find Clara Carrier

Thank Our Sponsor Habanero Media

We help busy companies grow influence, trust, and provide value that attracts new customers and clients through the magic of podcasting! Start your podcast today and grow your brand, authority, influence and trust.

Download “Why Your Business Needs a Podcast” here.

Past Episodes Qualifying Questions to Get to the WHY

Sales Consulting To Grow Your Business

Pat helps businesses discover the true value they bring to market, find customers who deeply appreciate that value then scale that process to extraordinary profits. We do this with modern 2020 sales and marketing techniques. 

Image result for linkedinImage result for emailImage result for telephone icon

Pushy sales doesn’t work! The key is to build trust over time. What  tools do we use?  LinkedIn, Email and the power of the Voice Mail.

We believe and teach the value of a helping mindset. Your prospective customers have challenges, hopes and aspirations. They need your help. All you need to do is build their trust, and faith, in your organization. Learn  how we help here. Once it’s clear you can help, you will have loyal clients for life. When you bring value you make sales.

Got a Question?

Something about today’s episode got you thinking? Do you have a question or a comment you’d like share?

If so “babble me” an email here, or if you can’t wait chat Pat now.

Maybe you’d like to share your musings on the podcast? Leave a voice message here. We’d love to hear your thoughts. Don’t worry about babbling, we prefer it.


Listening Options

You can find us on: