How to Become a Sales Routine Machine with John Lamerton #289

John Lamerton has been called the ‘King of Routine’, after supercharging every aspect of his life, including health, fitness, business, personal finance, family and relationships. He has done this by tweaking his everyday routines. John is an entrepreneur, investor, and author based in the UK, and has recently released his latest book “Routine Machine – How successful people improve their morning routine, daily habits, and guarantee themselves results”. In this episode John shares advice on how to become a sales routine machine by focusing on process over results.

Boost Productivity Lower Anxiety

Optimizing your routines is not about building rules that stop you from doing you what you want to. You already have routines. Each of your routines contain tiny habits that conspire against your overall goals. John believes if you automate the trivial decisions of your life, you’ll have more time to focus on the things that really matter. By focusing on the process versus the outcomes, you become a sales routine machine that breeds success.

Sales Routine Machine

Work on tasks that bring success. When you reach a goal, give yourself a silver star. Consider it a payout for success! e.g. latte at Starbucks.

- Create a routine of making X number of calls or tasks per day. Focus on the process, not make sales.
- Optimize your sales routine around your natural circadian rhythm. You should focus on the times of day when you’re most productive.
- Use a “Could Do” list, not a “To Do” list. Write down all your ideas, with the idea they may never be done. Get it out of your head on paper. Then let go of the idea and move on to higher priorities. If the idea is a good one, it will continue to rise in priority. If not, you’ll waste a moment on it!
- For goals setting, focus on the top priorities. Look at the three most important tasks on the could do list. Build goals that can be completed in 90 days.