1 – 3 – 3 Selling Strategy with Justin Leigh #342

Justin Leigh is a high performance business and sales leadership coach. In this episode Justin and Pat discuss how sellers and sales managers engage, motivate and accelerate the performance of their business teams. Justin focuses on what he calls his 1-3-3 selling strategy for selling success. The interview focuses on psychology, selling skills and the power of building repeatable business processes. If you’re looking to get promoted or to take your profession to the next level, this is the episode for you.

Selling Skills and Management Development

Have an open mind where your career can go. Develop the skills you will need in the future now, in your current position. By developing skills now you will stem imposter syndrome. Do the work in advance.

Great managers provide leadership coaching in three ways:

1. Getting their teams psychology and attitude in the right place
2. Building the skills necessary for success e.g customer service and delight
3. Putting in place reproducible processes that assure success.

Sales Quota Pitfalls

Quotas are a lagging metric. There are better metrics to consider for measuring selling skills and future success. Commonly managers only focus on activity e.g number calls/emails. Also consider:

- opportunity size
- number of opportunities
- size of pipeline
- qualitative metrics like time it takes to convert a lead to a qualified prospect

1-3-3 Selling Strategy

This is the 1-3-3 selling strategy Justin uses for consulting:

- One Goal
- Three priority streams for leading activities
- Three key activities per stream

Take Action Advice

Get your psychology right, skills in place and think systems.

How To Find Justin Leigh

Website – www.focus4growth.co.uk & https://bit.ly/Sales-Mastery-Prog
Twitter – https://twitter.com/_Justin_Leigh_
Facebook – https://www.facebook.com/Focus4growth
LinkedIn – https://www.linkedin.com/in/business-sales-acceleration/

This is his Sales Mastery program https://bit.ly/Sales-Mastery-Prog

This is his 1-3-3 Goal Setting Tool https://bit.ly/Reach-your-goals

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Past Episodes Selling Strategies

Sales Consulting To Grow Your Business

Pat helps technology startups and businesses discover the true value they bring to market, find customers who deeply appreciate that value then scale that process to extraordinary profits. We do this with modern 2020 sales and marketing techniques.

Pushy sales doesn’t work! The key is to build trust over time. What tools do we use? LinkedIn, Email and the power of the Voice Mail.

We believe and teach the value of a helping mindset. Your prospective customers have challenges, hopes and aspirations. They need your help. All you need to do is build their trust, and faith, in your organization. Learn how we help here. Once it’s clear you can help, you will have loyal clients for life. When you bring value you make sales. Or if you’re a startup, learn sales for engineers and skills to promote your new venture.

Got a Question?

Something about today’s episode got you thinking? Do you have a question or a comment you’d like share?

If so “babble me” an email here, or if you can’t wait chat Pat now.

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